We offer data bureau services to our clients as an integral part of the direct marketing process.
Data quality is more important now than ever before, as we strive to analyse campaign responses in even greater detail and as the recipients of written communications have ever higher expectations of data quality and how they feel they should be addressed (regardless of what information they provide!) We can provide a range of data hygiene services to files to improve address and data management.
PAF
De-duplication
Mail Preference service
Telephone Preference service
Gone away Suppression
Bereavement Suppression
Business Suppression register
List Purchase
If it’s a list of opted in email addresses or prospects for a direct mail campaign we have access to a wide range of consumer and Business to business lists. We will help you chose the right list for your campaign.
Data Analysis and Interpretation
Data is key in any direct marketing activity and we provide data services which allow you to understand how your customers are buying (or not) from you. This information can then be used to develop strategies to find, win and keep customers. These are just 4 of the types of database analysis services we can provide:
Please call us on 0208 150 2545 to find out how we could unlock the secrets of your customer database.
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